The power of data-driven real estate valuations
The digitization of the real estate sector and the endless data flow that results from this ensures that model-based valuations – predicted house values on the basis of big data and Machine Learning algorithms – are becoming increasingly smarter and more...
What is data literacy?
Data Science: that is the reasons that gets us get out of bed every day. Our goal for 2019: sharing the knowledge we gain. We do this in practical training courses and three knowledge areas that contribute to a data-driven, innovative society. Today part 1: Data...
De Bijenkorf Cartier necklace tracking data lawsuit
Sometimes facts are crazier than fiction. After a rather unfortunate combination of circumstances, a Rotterdam subdistrict court recently ruled that a lady had to return the wedding gift to her niece to De Bijenkorf or pay the department store €40,000. De...
Successful data-driven e-mail marketing in four steps
Marketeers use e-mail marketing to reach customers. A great choice, but I still see many companies who do not personalise their mails. Why do I receive an e-mail about garden items while I love in an apartment? I quickly gloss over e-mails like these: I am not...
